📋Executive Profile
The Path
2006: Founded Moovin Visual Arts. 3D architecture. First venture.
2009-2017: Designed for Coca-Cola, Oracle, Michelin. Stages for O Rappa, Roberto Carlos. Won 2015 Brazilian Carnival with Beija-Flor. Cláudia Award for Baby Bankim furniture.
2017-2021: Product Designer at POM Gear and Southern Telecom. Project Lead at Quest Basics.
2018: Entered crypto. Built DEX and explorer for Luxcore with John McAfee.
2020-Present: Shipped 100+ projects. Generated $20M+ in NFT sales. Launched Feudalz, Dininho, Code Havoc. Three Web3 games live.
Now: Director of Innovation & Technology at Beija-Flor de Nilópolis Samba School.
Brooklyn. Brazilian. Builder.
🔢$20M+ NFT SALES | $10M+ CONSUMER PRODUCTS | 150K+ MAU | 100+ PROJECTS | 18+ YEARS
💼Leadership Experience
WEB3 & PRODUCT ERA (2017 - Present)
| Position | Company/Project | Years |
|---|---|---|
| Director of Innovation & Technology | Beija-Flor de Nilópolis Samba School | Present |
| Co-Founder & Product Lead | Code Havoc (ApeChain/Solana) | 2024 |
| Founder & Executive Producer | Dininho Adventures, Feudalz, Pootopia, Wild Wild Mars | 2020 - Present |
| Lead Developer | Capsule House (Website, Tools, Smart Contracts) | 2021 - 2022 |
| Project Lead | The Wolfgang NFT (10,000 collection) | 2021 |
| Project Lead | Quest Basics | 2019 - 2021 |
| Product Designer | Southern Telecom | 2018 - 2019 |
| Lead Designer | Luxcore (w/ John McAfee, Tpruvot, Snowfro) | 2018 |
| Product Designer | POM Gear (Consumer Electronics) | 2017 - 2018 |
DESIGN & CREATIVE CAREER (2006 - 2017)
| Position | Company/Project | Years |
|---|---|---|
| 3D Designer & Stage Creator | Roberto Carlos NYE Show (Bloco.pro) | 2017 |
| 3D Design Pioneer | Beija-Flor Samba School (Carnival Champion 2015) | 2014 - 2015 |
| Senior 3D Designer | Sa Cavalcante (BusinessArt concept) | 2012 - 2014 |
| Creative Lead | Rio 360 Agency (Coca-Cola, Oracle, Michelin, Oi) | 2011 - 2012 |
| Stage Designer | O Rappa National Tour (w/ Fabio Ema) | 2011 |
| Furniture Designer | Bird Design (Baby Bankim collection) | 2009 - 2011 |
| Founder & CEO | Moovin Visual Arts (3D Architecture) | 2006 - 2009 |
Key Executive Achievements:
- $20M+ in NFT sales across 20+ sold-out collections on Ethereum, Solana, and Arbitrum:
- $10M+ in retail consumer electronics: Products for Polaroid, Disney, Sharper Image, Marvel sold at Walmart, GameStop, Walgreens
- 100+ projects launched including NFT collections, tokens, DeFi platforms, Web3 games, and consumer products:
- 3 Web3 games shipped: Wild Wild Mars (Solana), Code Havoc (ApeChain/Solana), Dininho Adventures (Ethereum/Arbitrum)
- 3 major Web2 ventures: Gypsy House Real Estate (150K MAU in NYC), Hotcafe (founder), Moovin Visual Arts (architecture)
- Pioneer in crypto: Designed LuxGate DEX and blockchain explorer for Luxcore; managed Bitcoin fork mining pools
- Pioneer in consumer tech: Designed furniture for retailers across US and Canada; worked with Brookstone, Packard Bell, IJoy
- Brazilian Carnival Champion 2015: Pioneer of 3D design in samba school allegories with Beija-Flor; designed for Roberto Carlos NYE Special, O Rappa National Tour
- Award-winning designer: Claudia Sustainable Planet Award 2011 (Baby Bankim sustainable furniture collection)
- Brand design experience: Led 3D and design strategy for Coca-Cola, Oracle, Michelin, and Oi at Rio 360 Agency
⚙️Executive Competencies
★ LEADERSHIP & STRATEGY ★
Strategic Leadership:
| Web3 Domain Expertise:
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Web2 Business & Operations:
| Design & Creative:
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Technical Proficiency:
|
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🚀Portfolio of Ventures
★ WEB3 & BLOCKCHAIN PROJECTS ★
NFT Collections & Games ($20M+ Sales)
| Project | Type | Chain |
|---|---|---|
| Code Havoc | Web3 Game (P2E) | ApeChain/Solana |
| Dininho Adventures | NFT + Web3 Game (16-bit platformer) | Ethereum/Arbitrum |
| Feudalz | NFT Game (4,444 collection, P2E) | Ethereum |
| The Wolfgang | NFT Collection (10,000 wolves) | Ethereum |
| Pootopia | NFT Collection | Ethereum |
| Wild Wild Mars | Web3 Game | Solana |
| Capsule House | Full Development (Website, Tools, Contracts) | Ethereum |
DeFi & Token Projects
- ANIME - Memecoin launch (Base)
- PPIZZA - Token project (Ethereum)
- FKBLUR - Token project (Ethereum)
- LuxGate DEX - Decentralized exchange design (Luxcore, 2018)
- Icemining.ca - Mining pool frontend & UX
★ DESIGN & CREATIVE PORTFOLIO ★
Major Brand & Entertainment Projects
- Beija-Flor 2015 - 3D allegory design for Carnival Champion samba school
- Roberto Carlos NYE - Stage design for TV special (2017)
- O Rappa National Tour - Stage design with graffiti pioneer Fabio Ema (2011)
- Coca-Cola, Oracle, Michelin, Oi - 3D projects at Rio 360 Agency
- Shopping Praia da Costa & Poty River - BusinessArt concept at Sa Cavalcante
Product Design & Architecture
- Polaroid, Sharper Image, Disney, Marvel - Consumer electronics product design at Southern Telecom
- Brookstone, Packard Bell, IJoy - Retail electronics for Walmart, Dollar General, Walgreens, GameStop
- Baby Bankim - Sustainable children's furniture (Claudia Award 2011)
- Bird Design - 8 original furniture pieces (lamps, chairs)
- Moovin Visual Arts - 3D architectural visualization (Calper, Montreblant, Engefex)
Other Ventures
- Gypsy House Real Estate - Co-founder, roommate matching portal (150K MAU in NYC)
- Hotcafe - Founder
📧Let's Connect
Open to Opportunities: Executive roles (CTO, CPO, VP of Product), advisory positions, and strategic partnerships in the Web3 and blockchain space.
| LinkedIn: | linkedin.com/in/saramandaia |
| Location: | Brooklyn, New York, United States |
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